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GLAD Scent Expansion

Trash Bags

ROLE

Designer

CLIENT

The Clorox Company

DURATION

1 week

TOOLS

Illustrator

Photoshop

Glad Concept
Step 1

Project Overview

This project was tackled by myself and another designer. Our goal was to create carton concepts to help explore Glad's new scents. The categories brand wanted to explore were Functional Flair, Playful Pop, and Bold Brilliance. My task was to create a couple of concepts for the first two categories. This project ended up evolving over several months and eventually went in a slightly different direction.

Sketches

Glad Functional Flair Sketch
Glad Playful Pop Sketch

Flat Renders

Glad Functional Flair Concept 1
Glad Playful Pop Concept 1
Glad Functional Flair Concept 2
Glad Playful Pop Concept 2

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